"Our flag will never be red" shows the struggle of independent journalists in Brazil to break the blockade imposed by 6 families that dominate the country's information system. Brazil has "6 Berlusconis" that together dominate more than 90% of the national audience in all types of media. According to the interviewed, the Berlusconis were responsible for one of the greatest journalistic frauds of all times: a massive cheat that destroyed people’s confidence in the traditional press and threw Brazil towards fascism. By examining the influence of the Brazilian media in the socio-political events that took place from 2013 to 2019, "Our flag will never be red" answers a question that is intriguing everyone: Who is Jair Bolsonaro, and how he became the president of the sixth most populous country in the world?